A SIMPLIFIED APPROACH TO
DIGITAL MARKETING
CAPABILITIES
MULTI-CHANNEL MARKETING ALL ON ONE PLATFORM
CROSS-CHANNEL MARKETING ACROSS FUNNEL
Promote your products and services using different channels to engage your audience across the entire marketing funnel or their user journey for full coverage of digital footprints.
DYNAMIC ALLOCATION OF MARKETING BUDGET
Allocate and shift your budget flexibly and dynamically across different channels and strategies. With our machine learning, you can adjust your budget allocation in real-time as it progresses.
ONE UNIVERSAL PIXEL FOR UNIFIED INSIGHTS
Use one tracker/tag only to track all your data for online marketing, web analysis, or email marketing. Integrated with industry leading verification partners and brand safety partners, tags are automatically generated to drive efficiency and automation.
ONE UNIVERSAL PIXEL FOR UNIFIED INSIGHTS
Consolidate the management of your accounts in one place and manage with far fewer clicks to gain efficiency and a unified view.
RAPID TESTING OF IDEAS AND STRATEGIES
IDKF Adtech lets you easily test your ideas and strategies and run them across multiple channels.
BULK ACTIONS FOR SPEED AND SCALE
Have you ever experienced a situation where you need copy across the exact same campaign metrics, ad group targeting strategy, or creative design from one account to another or one setup to another? IDKF Adtech has bulk cloning and other bulk action features to speed up large-scale operations.
UNIFIED REPORTING FOR ACTIONABLE INSIGHTS
Get an overview of your reporting metrics (conversions, clicks, views, etc.) across devices and channels to give you detailed insights into your campaigns, creatives, and strategies. Monitor over-/under- spending activities and attend to any accounts or campaigns instantly.
REAL-TIME ANALYTICS
Track all accounts in real-time and optimize campaigns or accounts faster. Organize your accounts, campaigns, and ad groups using filters and custom lists for quick turnaround.
UNIFY YOUR DELIVERY
AN UPGRADED FULL DIGITAL MARKETING EXPERIENCE
Build ads, test strategies, compare cross-channel reports, launch, optimize multi-channel campaigns and more.
SINGLE PLATFORM FOR EFFICIENCY
Manage and monitor all your accounts across multiple channels in one view
AUTOMATION & OPTIMIZATION
Customize IDKF with your company branding and instantly enjoy all the power of the platform
WHITE LABEL
White-labeling capability and opportunity to tailor your work with your branding while retaining the underlying features
PROGRAMMABLE AD CREATIVES
Personalize marketing messages to tailor to each individual based on your criteria
FLEXIBLE API
Access to enterprise-grade APIs to integrate IDKF and its modules, to your existing workflow
ENTERPRISE SUPPORT
Providing you 24/7 assurance for your business
TARGET CUSTOMER
WHO DOES IDKF BENEFIT?
MARKETING MANAGERS
TRADITIONAL MEDIA PLANNERS
DIGITAL MARKETERS WITH BUDGETS RANGES PER MONTH
SMALL BUSINESSES & FRANCHISES
LARGER CORPORATIONS IN TECH
ANYONE WHO WANTS FULL SERVICE AUDIENCE INSIGHTS & AUTOMATED REPORTING
THE PERKS OF IDKF ADTECH
UNIQUE VALUE PROPOSITIONS
ADVERTISE ACROSS THE OPEN INTERNET AND WALLED GARDENS
ADVERTISE ACROSS ALL CHANNELS IN ONE PLATFORM
CONSOLIDATE DATA FROM ALL INTEGRATED CHANNELS
AUTOMATIC OPTIMIZATION POWERED BY AI/MACHINE LEARNING
CROSS-CHANNEL OPTIMIZATION
BUILD, LAUNCH, TRACK, MONITOR
AND MORE – ALL IN ONE PLACE
CASE STUDIES COMING SOON
ANTI-FRAUD AND BRAND SAFETY CERTIFICATIONS
IDKF Adtech was awarded with seals for brand safety by the Trustworthy Accountability Group (TAG), which is created by the American Association of Advertising Agencies (4A’s), Association of National Advertisers (ANA), and Interactive Advertising Bureau (IAB) for anti-ad-fraud. The seal awarded was verified by an independent auditor from the Audit Bureau of Circulations (ABC).
The awarding of the seal certifies that IDKF Adtech has met the industry-agreed standards for reducing risk exposure to ad fraud through proactive tackling of fraudulent traffic by identifying and excluding the different sources of online fraud and minimizing the risk of ad misplacement to uphold brand safety and protecting the integrity of online advertising. The aim of IDKF Adtech subjecting to these audits and verification programs is to promote confidence by demonstrating that we are committed to offering quality protection against the risk of ad fraud and upholding brand safety standards.
In addition to getting certified, we have also voluntarily participated and complied with the leading and authoritative governing bodies and standards. These are the international standards bodies that IDKF Adtech participates in or joins as a member to comply with the best practices advocated.
